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Our Model
Understanding: GMT analysts understand their region not only due to research but because they are mostly natives of the countries they monitor. They have deep knowledge of the cultures and languages of their AOR
Information: Our team members are qualified foreign media analysts, many of them with experience working as journalists and media analysts
Engagement: We know how to engage the peoples in our countries of responsibility. We speak their languages, we understand their cultures, and we know what questions to pose and how to pose them in order to engage them on topics of vital importance to understanding of the region
Influence: Persuasion needs to come naturally through the process of engaging the peoples whose languages and cultures we understand intimately
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